I am honored that the Beach Boys have entrusted Iconic to preserve and grow their legacy.” “The Beach Boys are an American treasure. In a statement issued today (February 18), Iconic says that it “feels a void in the music business for legendary artists” and adds that it is “dedicated to acquiring, and actively managing a portfolio of select artists’ assets and preserving the important legacy of these music icons”. “We acquire and/or manage brands with the goal of providing a perennial solution to protect, curate and develop their legacy into the future,” writes the Los Angeles-based firm on its LinkedIn profile, which states that it was founded in 2018. Azoff’s Iconic Artists Group is described as “a brand development and management company dedicated to building a portfolio of iconic entertainment artists, creators and brands”.
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